Content writer

We are looking for a Content Writer who understands both traditional SEO and modern AI-driven content optimization (GEO – Generative Engine Optimization). The role focuses on creating high-quality, structured content that ranks on search engines and is optimized for AI systems like ChatGPT, Google SGE, and other generative platforms.Key ResponsibilitiesWrite high-quality, clear, and engaging content for blogs, landing pages, and product pagesOptimize content for SEO (keywords, structure, internal linking, metadata)Structure content for AI discoverability (GEO) (clear entities, FAQs, semantic depth, structured answers)Conduct keyword research and topic clusteringCreate content briefs based on search intent and competitor analysisUpdate and optimize existing content to improve rankings and visibilityCollaborate with SEO and product teams to align content with business goalsEnsure content is original, accurate, and aligned with brand voiceRequirements2+ years experience in content writing (SEO-focused)Strong understanding of on-page SEO principlesFamiliarity with AI search behavior / GEO concepts (e.g., structured answers, entity-based writing)Ability to write clear, structured, and scannable contentExperience with tools like:Google AnalyticsGoogle Search ConsoleAhrefs or SEMrushBasic understanding of HTML formatting (headings, lists, schema basics is a plus)Strong research skills and attention to detailPreferred (Nice to Have)Experience writing for AI-driven platforms or optimizing for featured snippetsUnderstanding of EEAT (Experience, Expertise, Authority, Trust)Familiarity with content automation tools (e.g., GPT-based workflows)Experience in EdTech, SaaS, or marketplace platforms