Digital Marketing & E-Commerce Specialist

Plan, execute, and optimize digital marketing campaigns across Facebook & Instagram Ads, Google Ads, LinkedIn Ads, YouTube Ads, and TikTok Ads.Manage B2B lead generation and retargeting campaigns.Coordinate with designers and content creators to develop marketing materials and ad creatives.Manage and improve SEO performance through keyword research and on-page optimization.Monitor website performance using Google Analytics, Google Search Console, and Google Tag Manager.Analyze campaign performance and provide actionable insights to improve ROI.Optimize e-commerce conversion rates and customer journey.Prepare weekly and monthly performance reports.Support online sales growth and digital business development initiatives. Minimum 3 years of experience in Digital Marketing and E-Commerce.Proven experience managing Meta Ads and Google Ads campaigns.Strong understanding of SEO principles and best practices.Experience with Google Analytics, Google Search Console, and Google Tag Manager.Strong analytical and reporting skills.Excellent communication and organizational skills.Ability to work independently and achieve measurable results.Experience in B2B Marketing is preferred.Experience with Email Marketing and Marketing Automation tools is a plus.Familiarity with WooCommerce e-commerce platform is preferred.