About The RoleAxis is looking for a highly creative and strategic Design Lead / Art Director to lead and elevate our brand visual identity across all digital and physical touchpoints. This role combines brand leadership, product design collaboration, and team management to ensure a strong, consistent, and scalable visual experience across marketing, product, retail, and on-ground experiences.The ideal candidate has a strong background in branding and digital design, with experience working in fast-paced startups, fintechs, or app-based products.Key ResponsibilitiesLead and manage the design team, providing direction, feedback, and mentorship.Contribute to building and evolving Axis brand identity across all digital and physical touchpoints.Ensure branding consistency across social media, campaigns, product visuals, retail branding, events, activations, and all customer-facing materials.Collaborate closely with the marketing team to create impactful campaigns, social media content, offline branding materials, and creative concepts.Support the product team with app-related designs, UI visual assets, and user experience enhancements.Build and maintain a scalable illustration system and visual design language for the app and brand ecosystem.Lead the creative direction for on-ground activations, booths, branch branding, merchandising, and event visuals.Oversee print production and ensure quality execution of physical branding materials.Work cross-functionally with product, marketing, business, and management teams to deliver high-quality creative solutions.Maintain high creative standards while balancing speed, scalability, and business objectives.Stay updated with design trends, fintech experiences, and emerging creative technologies.Requirements8+ years of experience in graphic design, art direction, or creative leadership roles.Previous experience in fintech, startups, tech companies, or app-based products is highly preferred.Strong branding and visual identity experience.Experience supporting digital products or mobile applications with design assets and visual systems.Ability to build cohesive illustration styles and scalable design systems.Proven experience leading or mentoring designers.Strong understanding of marketing communication and digital campaigns.Experience working on offline branding, events, activations, and retail branding.Advanced skills in Adobe Creative Suite, Figma, and modern design tools.Strong attention to detail, creativity, and visual storytelling skills.Ability to manage multiple projects in a fast-paced scale-up environment.Familiarity with AI-powered creative and design tools, with the ability and curiosity to continuously learn and adopt emerging technologies.Nice To HaveExperience in fintech or financial services.Motion graphics or animation experience.Understanding of UI/UX principles.Experience working in agile product environments.Perks of working @ AxisHybrid working conditions.Medical Insurance for You and your family.Life Insurance.Greek Campus gym subscription.Marriage leave policy.Very competitive leave policy including extended Maternity and Paternity leaves.