Reels Creator

Money Fellows · Cairo, Egypt · Posted 2026-04-02

Department: MarketingLocation: Money Fellows - HQDescriptionMoney Fellows is transforming how people save, borrow, and invest. As the world’s first and largest Money Circles app, we’ve digitized the traditional ROSCA model to make it smarter, safer, and more accessible. 💸Since 2018, we’ve empowered over 7 million users to take control of their financial futures with confidence. 🚀Key ResponsibilitiesDevelop and produce high-quality Reels and short-form video content aligning with Money Fellows’ branding.Ideate, storyboard, and execute creative video concepts to explain financial services in an engaging and easy-to-understand manner.Monitor and incorporate trending topics, sounds, and styles from social media platforms into the content.Collaborate with the marketing team to ensure video content aligns with campaigns, organizational goals, and the overall marketing funnel.Partner with product and customer support teams to showcase key features and address user pain points effectively.Analyze Reels’ performance using analytics tools to inform and optimize future content strategies.Experiment with various content types, formats, and durations to enhance engagement and reach.Create relatable and shareable content to foster audience interaction.Work with the social media team to manage responses to comments and messages on Reels.Key QualificationsAt least 2 years of proven experience creating Reels or short-form video content (portfolio or work samples required).Proficiency in video editing software such as CapCut or equivalent tools.In-depth understanding of social media platforms (Instagram, TikTok, Facebook) and their trends.Strong storytelling skills with an eye for design and detail.Understanding of modern marketing funnels and how content drives users through awareness, consideration, and conversion stages.Use of AI manipulation tools (e.g., AI-driven editing, captioning, or content generation) is a plus and would set you apart.Knowledge of fintech or a passion for simplifying financial topics is an advantage.Ability to work independently and collaboratively in a fast-paced environment.Excellent organizational and time-management skills.BenefitsWe care about your well-being from day one, whether you’re a candidate or a team member, by actively fostering a culture of psychological safety where you feel respected, heard, and supported.Mental Well-being: We prioritize your mental health through open-door policies, skip-level meetings, and thoughtfully designed workspaces that encourage trust and transparency.Physical Health: Stay active and energized with a gym allowance, healthy office snacks, and monthly consultations with a nutritionist.Social Wellness: Build meaningful connections through team-building activities, engaging town halls, and collaborative workspaces that inspire innovation.Financial Empowerment: Enjoy competitive salaries, pension plans, and exclusive employee discounts on our Circles to support your financial stability.Growth Opportunities: Grow your career through workshops, internal mobility programs, and opportunities for learning and advancement.Join us and be part of a community that supports every aspect of your well-being and growth.

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About Money Fellows

Financial Services

Money Fellows is an Egyptian fintech that digitizes the traditional rotating savings and credit association model (gameya). The platform allows users to join collective saving groups, schedule contributions, and access lump-sum payouts on rotation. The company is based in New Cairo and serves users primarily across Egypt.

What you should know

  • Founded in 2016: Founded by Ahmed Wadi in London, headquartered in Cairo since the Egyptian launch.
  • $31M Series B (2024): Raised a Series B led by Al Mada and DPI to scale across Egypt and expand regionally.
  • 8M+ users: Millions of registered users across Egypt have joined collective saving groups on the platform.

How they work

  • Local-first design — Every feature is built around Egyptian financial behavior, not imported from US/EU fintech patterns.
  • Financial inclusion — Serving the unbanked and underbanked with tools they can actually use, not just the existing banked elite.

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