SSC HR Solutions is a leading provider of outsourcing, recruitment, and HR consultancy services, supporting businesses across KSA, UAE, and Egypt. We partner with HR leaders and decision-makers to deliver scalable, high-impact workforce solutions.We are in the lookout for a hands-on, performance-driven Senior Marketing Specialist to support our growth across the GCC region.This role is focused on:Lead generation.Campaign execution.Content creation (including in-house shooting).Managing agencies and digital channels.Key Responsibilities1. Performance Marketing (Core Requirement)Plan and optimize Google Ads campaigns (MUST) with agency.Manage campaigns targeting Egypt & GCC markets.Track and improve:Cost per Lead (CPL).Conversion Rates.Work closely with sales to ensure lead quality.2. In-House Content Creation Shoot and edit in-house content:Office videos.Team interviews.Employer branding content.Support creation of short-form videos (Reels).Ensure content reflects credibility and professionalism.3. Social Media ManagementManage SSC’s presence on:LinkedIn (primary).Instagram.Facebook.Create and schedule content aligned with business goals.Focus on quality, authority, and consistency.4. Agency ManagementWork closely with the social media/creative agency.Brief, review, and guide deliverables.Ensure all outputs match SSC’s:Tone.Positioning.Quality standards.5. Website ManagementManage and update website content.Optimize pages for lead generation (forms, CTAs, flow).Work on SEO-driven content (blogs, landing pages).Coordinate with developers if needed.6. Content & Thought LeadershipSupport development of:LinkedIn content.Case studies.Blog articles.Position SSC as a trusted HR partner in the GCC.7. Market FocusTailor campaigns and messaging along side social media agency.Monitor competitors performance.Stay updated on market trends in HR & outsourcing.