Senior Media Buyer - Ecommerce

FabMinds · Cairo, Egypt · Posted 2025-09-24

Are you a data-driven growth hacker who thrives in fast-paced environments and can turn numbers into explosive campaign results? FabMinds is on the lookout for a Senior Performance to own and scale our performance marketing engine across e-commerce and platform-driven products.What You’ll DoDesign and execute full-funnel paid media strategies across Meta Ads, Google Ads, YouTube, and other paid channels.Optimize campaigns around key metrics: ROAS, CPA, CAC, and CLV, aiming for continuous improvement.Lead audience segmentation and targeting efforts, crafting personalized user journeys for both B2C and B2B segments.Run and analyze multivariate A/B tests across creatives, ad copy, landing pages, and funnel steps.Work closely with content, design, and product teams to develop high-converting ad assets and landing pages.Manage retargeting, lookalike audiences, and affiliate strategies to drive user retention and re-engagement.Monitor performance dashboards using GA4, Meta Business Suite, and Tableau; provide weekly insights and growth recommendations.Stay on the pulse of trends, algorithms, and emerging tools, and capitalize on untapped growth channels.What You Bring5+ years of performance marketing experience, ideally with $50K+/month budget ownership in e-commerce or tech.Mastery of Google Ads, Meta Ads (Facebook, Instagram), and TikTok/LinkedIn Ads.Deep understanding of attribution modeling, conversion tracking, and funnel optimization.Highly analytical mindset; skilled in Google Analytics, Mixpanel, Tableau or Power BI.Proven results in scaling campaigns across both B2C and B2B verticals.Comfortable working with cross-functional teams and managing projects end to end.Proactive, results-oriented, and thrives under pressure.Why Join FabMindsCompetitive salary + performance-based bonuses.Medical insurance & wellness support.Work on meaningful, cutting-edge products in the 3D printing and tech space.Fast-track growth opportunities as we scale regionally and globally.A creative and respectful work culture that rewards innovation and collaboration.

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Skills mentioned in this role

Power BITableauGoogle AnalyticsGoogle AdsMeta AdsCPA

Preparing for a Marketing role

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