Company DescriptionBSS (Broadcast & System Solutions) is a leading Broadcast and Professional AV system integrator serving the Middle East and Africa region. With more than 25 years of industry experience, BSS delivers end-to-end solutions for broadcasters, enterprises, government entities, educational institutions, and media organizations.Role DescriptionThis is a full-time, on-site role for a Social Media Marketing Specialist located in Cairo, Egypt. The role involves managing social media platforms, creating engaging content, and executing marketing campaigns.Key Responsibilities Create and manage engaging social media content across multiple platforms including LinkedIn, Instagram, Facebook, TikTok, and YouTubeUse AI tools for:Reel generationContent creationDesign supportVideo enhancementCaption and post generationDevelop creative ideas for reels, campaigns, stories, and promotional contentFollow social media trends and adapt content strategies accordinglyGenerate qualified leads and improve audience engagement through social media activitiesIncrease website traffic and brand visibility through digital campaignsCoordinate and support marketing activities including: In-house events, Trainings, Open houses, Exhibitions, Product launchesWork closely with the Marketing Manager on campaign planning and executionAssist with photography and video coverage during events and activitiesSchedule and manage content calendars across platformsMonitor analytics, engagement, and campaign performanceRequirementsExperience in social media management and digital marketingStrong understanding of Instagram Reels, LinkedIn content, TikTok trends, and short-form video creationExperience using AI tools for content generation and creative workflowsGood skills in graphic design and video editingCreative mindset with strong attention to visual presentationComfortable appearing in videos or social media content when neededAbility to manage multiple social media platforms simultaneouslyStrong communication skills in both English and ArabicKnowledge of Broadcast, Media, Technology, or Pro AV industries is a plusAbility to work in a fast-paced environment and handle multiple tasksPreferred SkillsExperience with Canva, Adobe Creative Suite, CapCut, or similar toolsExperience with AI tools such as ChatGPT, Midjourney, Runway, or similar platformsUnderstanding of social media analytics and paid campaignsPhotography and videography skills are a plusApplySend your CV AND portfolio/social media work samples to:admin@bss.tv