Egypt Education Platform is seeking a creative and data-driven Social Media Specialist to join our dynamic marketing team. In this role, you will be responsible for developing and implementing social media strategies that enhance our online presence, engage our audience, and promote our educational offerings.Key Responsibilities:Create, curate, and manage published content across social media platforms, including but not limited to Facebook, Instagram, Twitter, and LinkedInDevelop engaging and visually appealing social media campaigns that align with the overall marketing strategy and brand identityAnalyze social media performance metrics and report on the effectiveness of campaigns, making recommendations for improvementMonitor trends in social media tools, applications, and best practices, adjusting strategies as necessaryEngage with followers, responding to comments and messages in a timely manner to build a vibrant online communityCollaborate with internal teams to gather content, such as student success stories, school programs, and events for promotion on social mediaAssist in the planning and execution of social media advertising campaigns to increase reach and engagementStay updated on social media trends and innovations, incorporating them into our strategies when relevantRequirementsBachelor's degree in Marketing, Communications, or a related fieldProven experience as a Social Media Specialist or similar role, with a demonstrable understanding of social media platforms and their functionalitiesExcellent written and verbal communication skills in both Arabic and EnglishStrong creative thinking and problem-solving abilitiesKnowledge of social media analytics tools to measure performance and drive improvementsAbility to work independently and collaboratively in a fast-paced environmentFamiliarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plusPassion for education and an understanding of educational trends and target audiences