Develop and execute social media strategies aligned with brand goals Create, curate, and publish engaging content (posts, stories, reels, videos) Capture basic photo and video content for social media (including shooting simple product shots and behind-the-scenes content) Manage daily social media activities across platforms (Instagram, Facebook etc..) Monitor comments, messages, and engage with the audience in a timely manner Track and analyze performance metrics (reach, engagement, conversions) Stay updated on trends, and platform updates Collaborate with marketing, design, and content teams Plan and manage social media campaigns and promotionsRequirementsEducation Level: Bachelor's Degree in Marketing, Communications, or a related fieldExperience Needed: 2 years+ Proven work experience as a Social Media Specialist or similar role Strong ability to develop and execute social media strategies aligned with brand goals Experience in content creation, including posts, stories, reels, and videos Basic skills in photo and video shooting for social media content Hands-on experience managing daily social media activities across platforms (Instagram, Facebook, etc.) Ability to engage with audience, respond to comments and messages in a timely manner Good knowledge of social media analytics and performance tracking (reach, engagement, conversions) Up-to-date with social media trends and platform updates Strong collaboration skills to work with marketing, design, and content teams Experience in planning and managing social media campaigns and promotions Excellent communication and interpersonal skillsBenefitsSocial insurance coverageMedical insurance coverage