Heliopolis is one of Cairo's most established commercial belts, running from Roxy and Korba east through Nozha and out toward the airport. The corporate footprint here includes multinational offices (a share of Vodafone, Orange, Ericsson, Nokia, and Siemens legacy operations), Egypt's tier-1 banks (regional branches + a portion of CIB / NBE / Banque Misr operations), tourism and airline HQs (EgyptAir, Air Cairo, Oberoi), and a dense cluster of insurance, private-hospital, and educational-services employers. Compared with New Cairo and the Fifth Settlement, Heliopolis attracts employees who prefer proximity to central Cairo and the airport, with the Cairo Metro Line 3 extension improving accessibility.