Role OverviewThis is a commercially driven role focused on building and growing the furniture assortment on the platform. The Category Manager will own the full category P&L, select a competitive and on-trend product range, manage supplier and brand relationships, and use data-driven strategies to achieve strong GMV and profitability targets.The role sits between buying, merchandising, and digital strategy. It requires strong market awareness, a good instinct for pricing, and the ability to turn market insights into clear commercial actions.Key RequirementsAssortment Development & Purchasing: range development across sub categories & price tiersMarket Intelligence & Pricing Strategy: on-ground benchmarking, competitor tracking, trend identificationCommercial Strategy & Target Achievement: P&L ownership, promotional planning, white-space identificationOnline Merchandising & Customer Experience: listings, on-site placement, conversion optimizationCross-Functional Collaboration: marketing, logistics, tech, and leadership alignmentQualifications3-5 Years of ExperiencePrevious experience in furniture E-commerce
Ariika is an Egyptian furniture brand that designs manufactures and sells affordable lifestyle home products - controlling the process from concept to showroom floor.
What you should know
Student-Led Roots: Founded as a student-led project with an initial investment of EGP 3,000 to rent beanbags on a university campus
Dominant Market Leader: Held a 70% market share of the Egyptian beanbag industry within its first few years of operation
100-Employee Retail Powerhouse: Operates with a team of nearly 100 employees and manages three flagship stores across New Cairo and Sheikh Zayed
How they work
Design is only good if it sells — Aesthetic decisions are always made with a price tag in mind — beauty that misses the Egyptian market is a failed brief
End-to-end ownership — Teams run problems from root cause to resolution; handing off to another department is a last resort not a default