Growth Hacking Executive

Innovato | Marketing & Business Solutions · Cairo, Egypt · Posted 2025-05-16

Title: Growth Hacking ExecutiveJob Type:Full TimeCareer Level:Experienced (Non-Manager)Experience Needed:3-5 YearsMain ResponsibilitiesUtilize digital marketing strategies, such as PPC or SEO, to maintain and increase an organization’s customer base.Develop and implement front-end web code where appropriate to launch interactive tools and apps benefiting the marketing team’s goalsCollaborate with channel-specific marketing teammates (blogging, email, social media, etc.) to identify areas for growthTest and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, out of home, affiliate) and conversion rate optimizationConduct and present competitive analyses and market researchPropose creative new projects, from building free tools and apps that attract prospects and convert leads to testing new approaches to capturing existing demandTranslate ideas to actionable items that deliver business resultsAnalyze, recommend and lead implementation of improvement initiativesKeep abreast with the latest trends and changes in UI/UX and digital marketingIdentify industry trends and insightsChoosing in accordance with the other departments which metrics/KPIs (Key Performance Indicators) to focus on.Bringing traditional and creative ideas how to grow those KPIs.Analyzing the data and users’ feedback.Driving traffic to your website, landing pages, social media, apps…Understanding conversion rate optimization (CRO) principles and hacks and being able to apply CRO hacks to any business.Knowledgeable about referral marketing and being able to create viral growth.Job RequirementsIn depth knowledge of SEO factors and key algorithm updatesApplicable knowledge of HTML5, CSS3, JavaScript, and jQueryHands on experience with web analytics and A/B testing toolsDomain expertise in UI/UX best practicesSolid knowledge of website analytics tools (e.g., Google Analytics, Hotjar, Mixpanel, WebTrends)Experience in setting up and optimizing Google Adwords campaigns / Snapchat /Twitter / Instagram / Facebook.Strong analytical skills and data-driven thinkingBeing performance and results-orientedBeing curious and creativeOutstanding analytical and problem solving skillsHigh standards of excellence and attention to detail

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