Head of Trade Marketing | Cairo, EgyptWhat This Role Is AboutOur client, a large multinational FMCG company, is looking for a Head of Trade Marketing, based in Cairo, to lead the trade marketing agenda and drive strong in-market execution across channels.This role will be responsible for developing and executing trade strategies that bridge brand plans with sales execution. You will work closely with sales, marketing, and key account teams to ensure strong in-store presence, effective promotions, and optimal trade spend ROI.You will also play a key role in strengthening channel performance, improving shopper engagement, and ensuring alignment between commercial strategy and execution in the market.The Client’s Definition of the Ideal Fit8+ years of experience in trade marketing is required.Proven experience in FMCG trade marketing within a multinational environment.Strong understanding of multi-channel execution, promotions, and in-store activation.Experience partnering closely with sales and key account teams.Strong analytical skills with the ability to drive trade spend effectiveness and ROI.Strong leadership and stakeholder management capabilities.