Marketing Specialist

Colada · Posted 2026-05-10

Scope (full ownership):Labels (e.g. best seller, trending)Dynamic offers & pricingOptimizing new features post-launchCombos & bundling logicFree items & incentive setupCampaigns, banners, promosCashback mechanicsPop-upsCRM channels: SMS, WhatsApp (WA), Push notificationsTop listing & ranking optimizationWhat you do:Run continuous experiments (A/B tests) on offers, pricing, and UXImprove conversion rate (view → order)Increase AOV through combos & incentivesOptimize user nudges (timing, messaging, placement)Analyze funnel drop-offs and fix leaksLaunch and manage campaigns tied to revenueKPIs you own:Conversion Rate (CVR)Revenue per orderAverage Order Value (AOV)Campaign ROIRepeat purchase rateRequirements:2–5 years experience in growth / product / performanceStrong analytical mindset (Metabase or similar)Experience in marketplaces / food / e-commerce is a plusBased in KSA preferred💰 Budget: $300 – $350⏱ Working hours: 6 hours/day, 6 days/week

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