Sales and distribution officer

ABOUT ALIAAlia Publishing House is a premium Arabic children's publisher on a mission to revive the joy of reading in Arabic. With award-winning titles, international rights sold to English, Turkish, and Malaysian publishers, and a growing presence across Egypt and the UAE, we are building something rare — a brand that families trust and children love. We need a hunter to open the right doors and grow our revenue.THE ROLEThis is a pure external role. You will own Alia's B2B revenue — building relationships, opening accounts, closing deals, and strengthening our distribution network across Egypt and the UAE. You live outside the office, in meetings, at book fairs, and on calls with schools, bookstores, libraries, and corporate clients.You will work remotely and report directly to the CEO. As Alia scales, this role has a clear growth path into a senior commercial leadership position.WHAT YOU WILL OWNSales & Key AccountsBuild and own Alia's B2B pipeline across schools, bookstores, libraries, corporate gifting, and institutional buyers in Egypt and the UAEProspect, pitch, negotiate, and close — then protect and grow those accounts over timeRepresent Alia at book fairs, education conferences, and trade events as a sales and partnership opportunityDevelop and manage key account relationships with a long-term commercial mindsetReport weekly on pipeline health, conversion rates, and revenue progressOwn quarterly and annual sales targets — and hit themDistribution & Channel DevelopmentBuild and strengthen Alia's distribution network across retail, wholesale, and institutional channelsIdentify and onboard new bookstore and distributor partners across Egypt and the UAENegotiate wholesale terms and ensure Alia's books are consistently available across priority marketsMonitor channel performance and identify gaps in market coverageSupport regional distribution expansion as Alia grows into new marketsWHAT WE ARE LOOKING FOR3 - 5 years of B2B sales and distribution experience — publishing, education, or media strongly preferredProven track record of meeting or exceeding sales targetsExperience building or managing distribution relationships with retailers or wholesalersHunter mentality — you find the lead, book the meeting, and close the dealStrong negotiation and relationship-building skills — you open doors and keep them openOrganised and data-driven — you track your pipeline without being askedExcellent Arabic communication; English is a strong plusBased in Cairo; willingness to travel within Egypt and to the UAEWHAT SETS YOU APARTYou have sold into schools, libraries, or educational institutions beforeYou have placed products in bookstore chains or built a wholesale distribution networkYou understand the Arabic content or children's book marketYou treat a 'no' as the beginning of a conversation, not the endYou are disciplined about pipeline hygiene — you track everythingWHAT ALIA OFFERSCompetitive base salary plus a commission structure tied to targetsAward-winning products with genuine cultural credibility and a growing regional presenceAutonomy to build the sales and distribution function with direct access to the CEOA remote-first role with flexibility and real ownershipA clear growth path as Alia expands into Saudi Arabia and new marketsA team that cares deeply about quality, children, and the Arabic language