Industry: Light Current Systems | CCTV | Fire Alarm | Security SystemsWe are currently seeking a highly experienced Sales Director with a proven background in the Light Current / ELV industry to lead and expand our sales operations in the Egyptian market.Important Notice:Applications will only be considered from candidates with proven experience in Light Current / CCTV / Fire Alarm Systems industry.Candidates from other industries will not be considered.Key Responsibilities Develop and implement strategic sales plans to achieve company revenue targets Lead, coach, and manage the sales team to maximize performance Expand market presence and build strong relationships with consultants, contractors, and key clients Oversee pricing strategies, proposals, and negotiations for major project Monitor market trends, competitors, and new opportunities within the ELV / Security Systems market Provide regular reports and forecasts to top management Requirements Minimum 8+ years of experience in Light Current / ELV Systems (Mandatory) Hands-on experience in CCTV, Fire Alarm, Access Control, and Security Systems Proven track record of achieving and exceeding sales targets in the ELV / Security industry Strong leadership and team management experience Excellent negotiation and strategic planning skills Solid knowledge of the Egyptian Light Current market