Job Purpose:Executive integrated marketing plans to advance commercial objectives of each subsidiary company as well as the shared services.Duties & Responsibilities:Strategic PlanningParticipate in strategic planning and cascade marketing objectives for each companyParticipate in the development of a digital marketing strategy and directionResponsible for reporting the annual marketing plans, expense reports, budget trackingResponsible for ensuring all initiatives are completed timely and within budgetResponsible for managing payments, supplier information and documents, and accurate invoicesDigital MarketingResponsible for the development of the monthly social media content calendar in terms of copy and designOversee design briefs and ensure quality control and consistent branding and tone of voiceResponsible for updating the websites in terms of content and relevanceManage day-to-day issues with agencies related to SEO, SEM/digital advertising, and social mediaSupport commercial with digital lead generation and qualificationDesign, production, and event management:Responsible for the selection, negotiation, and oversight of designers/agencies for all design of production materials such as corporate profiles, printing materials, company booths, etc.Work with administration team to oversee the production processResponsible for the management and execution of customer events and sponsorship opportunitiesResponsible for internal branding of all branches and ensuring up to date state of all offices (in terms of branding)Support in employer branding eventsCustomer ExperienceSupport customer facing teams in designing and optimizing customer experience onlineReport on customer NPS, quarterly satisfaction surveys, testimonials, and report on findings and recommendations for improvementPublic Relations:Support implementation of the company PR strategy, and coordinate implementation to relevant outlets for paid content, coverage, and advertorialsResponsible for building relationships with relevant network of reportersSupport in establishing links with business chambers, associations, etc. for the purpose of data gathering and marketing opportunitiesResponsible for the management of media monitoring agency and data gathering to serve commercial objectivesEducational Background:5 – 7 years of relevant experience in B2B marketingPrior experience managing diverse supplier basePrior experience with procurement practicesBachelor's degree in business, Economics, Marketing, etc.Additional certification in digital marketing/ performance marketing is a plus