Trade Marketing Specialist - Cairo & Delta Regions

Company DescriptionEstablished in 1964, El-Zenouki Group is a leading manufacturer specializing in cookware products in Egypt and the Middle East. What began as a modest aluminum cookware factory has grown into a comprehensive manufacturing operation, with vertically integrated facilities producing and distributing a wide range of cookware. Our portfolio includes premium aluminum, ceramic, granite, and stainless steel cookware under well-known, trusted commercial brands. The group is recognized for its commitment to quality and innovation in the market.Summary of RoleWe’re looking for a Trade Marketing Executive who can bridge the gap between marketing strategy and on-ground execution. This role focuses on driving brand visibility, improving in-store presence, and supporting sales performance through effective trade campaigns and activations.You’ll work closely with sales, marketing, and distributors to make sure our products stand out where it matters most — at the point of purchase.Responsibilities• Plan and execute trade marketing strategies aligned with overall brand and sales objectives• Develop and implement in-store activations, promotions, and merchandising guidelines• Coordinate with the sales team to ensure proper execution across all channels• Analyze market trends, competitor activities, and customer behavior to optimize trade plans• Manage POS materials (design, production, and distribution)• Monitor campaign performance and provide actionable insights and reports• Build strong relationships with key retailers, distributors, and partners• Ensure brand visibility and consistency across all retail touchpoints• Track and manage trade marketing budgets effectivelyQualifications• Bachelor’s degree in Marketing, Business Administration, or related field• 2–3 years of experience in Trade Marketing, preferably in FMCG or retail• Strong understanding of retail dynamics and consumer behavior• Excellent communication and stakeholder management skills• Analytical mindset with ability to translate data into insights• Proficiency in Microsoft Excel and reporting tools• Ability to work in a fast-paced, target-driven environment• Strong organizational and project management skills