About the job Digital Marketing Manager – Translation SolutionsAbout the RoleWe are seeking a highly driven Digital Marketing Manager to lead global marketing initiatives for our translation solutions portfolio. You will be responsible for driving product awareness, demand generation, and customer acquisition across key markets while positioning our brand as a leader in language technology.Key ResponsibilitiesStrategy & PlanningDevelop and execute multi-channel digital marketing strategies to promote translation products (MT, CAT tools, localization workflow solutions, etc.)Conduct market and competitor research to identify opportunities and target segmentsCampaign ManagementOwn end-to-end planning and execution of paid and organic marketing campaigns (SEO, SEM, email, social, display, content syndication)Optimize campaigns based on data insights to maximize conversion and ROIContent & MessagingCollaborate with product and localization teams to create engaging content (ebooks, webinars, product pages, landing pages, case studies)Ensure consistent messaging aligned with brand and value propositionProduct Launch & EnablementCoordinate go-to-market launches, including positioning, website updates, campaign assets, and internal enablementAnalytics & ReportingTrack and analyze campaign performance and pipeline contribution using tools like Google Analytics, HubSpot/Marketo, SalesforceReport KPIs to leadership; leverage data to continuously improve strategyCustomer Lifecycle MarketingDevelop programs that nurture prospects through the funnel and strengthen retention among existing usersPartnership & CollaborationWork closely with sales, product, localization, and external agencies to support revenue growthQualificationsBachelors degree in Marketing, Communications, Business, or related field3–6+ years of experience in B2B digital marketing (preferably SaaS or language services industry)Strong understanding of SEO/SEM, marketing automation, and digital analyticsExperience marketing technical products or translation/localization technology is a major assetExcellent writing and communication skills in English; multilingual skills a plusData-driven, innovative, and comfortable working in a fast-paced environmentKey CompetenciesGrowth mindset and strong ownership mentalityCustomer-centric thinkingAbility to manage multiple campaigns simultaneouslyProven track record in demand generation and revenue impact