Growth Marketing Data Analyst

🔍 We're Hiring: Growth Marketing Data Analyst | Cairo, Egypt (Onsite)Most analysts report on what happened. We need someone who decides what happens next.At Daftra دفترة, the top 5 cloud SaaS platform across the Arab region, your analysis won't sit in a slide deck. It will reallocate budgets, eliminate wasted spend, and determine which channels we scale directly impacting revenue from day one.About us Daftra supports 50+ business sectors across the Arab world with a secure, scalable, 99.9%-uptime enterprise management platform. Fast-growing. Engineering-led. Multi-channel.Role overview This is a high-ownership role at the intersection of data science and growth marketing. Google Ads is your primary focus, but you'll own the full measurement picture paid social, organic search, SEO, social media, email, and attribution.ResponsibilitiesFull Google Ads analytical ownership Search, PMax, Display, YouTube mapped to the SaaS funnelMulti-channel paid social analysis Meta, LinkedIn, TikTok with a unified efficiency frameworkLTV/CAC and payback period modelling segmented by channel, cohort, and customer tierRigorous A/B testing with correct statistical power frequentist and BayesianMulti-touch attribution connect every touchpoint to closed-won CRM revenueOwn GA4, GTM, BigQuery pipelines and a live cross-channel performance dashboardQualificationsBachelor's in Statistics, Mathematics, Engineering, Computer Science, or equivalent quantitative field3+ years in growth analytics, performance marketing analytics, or data-science-adjacent marketingProven Google Ads analysis experience paid social is a strong plusSolid command of SQL, Python or R, GA4, and GTMDeep understanding of SaaS metrics LTV, CAC, MRR, ARR, churn, trial-to-paid conversionStatistical rigour you know when a test is underpowered and why it mattersWhy Daftra? 🚀 Career growth 🚗 Transportation allowance 💪 Gym membership 🎓 MBA discount 🤝 Friendly, collaborative environment