Lifestyle Market Place Manager

Responsibilities Drive topline revenue within assigned product segments. Vendor Contribution & Partnerships: Maximize partner participation in promos and funding. Customer Engagement & Retention: Improve repeat rate and engagement through campaigns. Assortment & Stock Health: Maintain curated, high-performing assortment and availability. Operational Accuracy: Ensure pricing, returns, and fulfillment run smoothly. ROLES & RESPONSIBILITIES Merchant Integration & Strategic Partner Management Lead end-to-end merchant integration for food and grocery verticals, ensuring seamless technical and operational execution. Develop standardized integration playbooks and drive automation to scale merchant onboarding. Manage senior merchant relationships, negotiate SLAs, and build long-term win-win collaboration models. Coordinate with Engineering, Operations, Legal, and Commercial teams to align partner objectives with business outcomes. Product Leadership & CVM Ownership Own the product roadmap for merchant integrations and CVM, aligned with growth and engagement targets. Translate customer insights, market trends, and business requirements into clear product features and initiatives. Oversee segmentation strategies, lifecycle campaigns, retention mechanisms, and CVM-led monetization programs. valuate impact of CVM strategies using data science inputs and experimentation frameworks (A/B testing, cohorts). 3. Growth Marketing & Customer Engagement Collaborate with Marketing to design multi-channel promotional campaigns and customer communication journeys. Guide the use of ManTech tools to execute personalized offers, push notifications, and reactivation campaigns. Monitor campaign performance across touchpoints (app, social media, email) and iterate for continuous optimization. Lead social media engagement strategy related to new merchant launches, feature rollouts, and seasonal offers. 4. Analytics, Reporting & Strategic Insights Define and monitor KPIs for merchant integration efficiency, CVM performance, and customer engagement. Lead regular reporting cadence with actionable insights and strategic recommendations. Use dashboards and data visualization to communicate progress, gaps, and opportunities to stakeholders and leadership.Qualifications5–7 years of experience in product management, customer lifecycle marketing, or digital partnerships in an e-commerce sector.Proven track record of leading integration or ecosystem development projects with measurable success. Proficient in API design, integration logic, and workflow optimization with strong cross-functional project management skills. Strong grasp of CVM frameworks: segmentation, CLTV models, churn management, and offer design. Skilled in tools like Google Analytics, Firebase, Mixpanel, HubSpot, Braze, or similar. Data-savvy with strong analytical thinking; proficiency in SQL is a plus. Excellent interpersonal and leadership skills; capable of managing stakeholders at all levelsExposure to agile product development practices, sprint planning, and backlog prioritization. Familiarity with customer engagement tools and social media analytics platforms. MBA or postgraduate degree in Business, Marketing, or Technology-related fields is a plus.Experience in launching or scaling B2B2C partnerships in marketplaces or Super Apps.