Job Summary;The Marketing Director leads the planning, development, and execution of all marketing strategies that support the company’s real estate portfolio and projects. This role oversees Digital Marketing, Branding, Communications, Events & Activations, and ensures strong positioning for the company and its developments in the market. The role is accountable for achieving lead-generation targets, strengthening brand equity, driving customer engagement, and supporting sales performance.Job Responsibilities:Develop and execute the overall marketing strategy for the company and its real estate projects.Lead market research, competitor analysis, and customer insights to support strategic planning.Build annual and quarterly marketing plans aligned with business objectives and sales targets.Manage, mentor, and develop the marketing team (digital, creative, events, branding,and communications). Oversee performance marketing campaigns (Facebook Ads, Google Ads, SEO/SEM, Programmatic).Set digital lead generation targets and continuously optimize CPL, CPA, and lead quality.Supervise social media content strategy, community management, and online reputation.Build and protect the company and project brand identities, tone of voice, and guidelines.Lead all creative development including campaigns, brochures, video production, and project branding.Plan and execute all project launch events, sales events, press conferences, exhibitions, and community activations.Manage event concept creation, production, logistics, and budgeting.Partner with agencies and vendors to deliver high-quality brand experiencesNegotiate contracts, monitor performance, and ensure ROI on all campaigns.Job Qualifications and RequirementsBachelor’s degree in marketing, Business, Communications, or related field (MBA is a plus).15+ years of experience in marketing, preferably in real estate, property development, or luxury industries.Strong leadership and team management experience.Proven experience managing digital performance campaigns and brands.Expertise in event planning, activations, and large-scale project launches.Strong analytical mindset and experience with marketing data and KPIs.Ability to manage multiple projects with tight deadlines