We are seeking a results-driven B2B Sales Executive to identify and develop new business opportunities, manage key channel and trade relationships, and drive category growth across the assigned territory.The role combines hands-on sales execution with category and channel strategy, supply chain coordination, and cross-functional collaboration with marketing, supply chain, and business partners.Key ResponsibilitiesIdentify and target potential B2B customers and opportunities through research and networking.Understand client needs and provide suitable product/service recommendations.Maintain accurate records of sales activities, customer interactions, and pipeline.Plan, execute, and achieve annual sales, expenses, and profitability budgets by category and channel.Translate and align annual sales and marketing budgets with business partners and channel partners on agreed ROI.Develop category/customer-specific strategies, promotions, and pricing calendars.Ensure proper supply chain management, forecasting, inventory, and distribution to maintain adequate and healthy stock levels across the channel and business partners.Submit timely forecasts, weekly reports, monthly highlights, and other related reports for the defined territory.Proactively update management on marketplace developments, including competitor behavior, product issues, customer changes, wins, or potential misses.Maintain excellent trade relations and customer support through effective execution of product strategy combined with a thorough understanding of customer needs and marketplace conditions.Ensure and keep abreast of necessary product compliance requirements for each country.QualificationsMinimum 3-5 years in B2B sales, business development, or key account management; experience in category/channel management preferred.Bachelor's degree in Business, Marketing, Sales, or a related field.FMCG, B2B distribution, trade/channel sales, or related commercial sectors.Experience and working knowledge of CRM systemsDemonstrable track record of over-achieving quotaStrong written and verbal communication skillsKey SkillsB2B sales and client acquisitionCategory/channel strategySupply chain and forecastingSales reporting and CRMCompetitor and market intelligenceTrade relations managementProduct compliance awarenessBudget planning and P&L accountability