Senior Design Manager

Senior Design Manager | MAF Retail | EGYPT ROLE DESCRIPTIONThe Senior Design Manager will lead the creative direction for our e-commerce brand across product design, media campaigns, and UX. The role holder will mentor a team of designers to successfully translate MAF Retail’s global brand into a best-in-class local e-commerce experience.What We Are Looking For: An operational leader who can guide a design team and adapt global brand guidelines within a fast-paced, commercial e-commerce environment.Role Details – Key Responsibilities and Accountabilities:Creative DirectionCreative Strategy & Execution: Translate briefs into clear design direction, timelines, and priorities across e-commerce product pages, media campaigns (paid/owned/earned), CRM visuals, and UI/UXBrand Localization: Adapt global brand guidelines into high-quality, customer-centric creative executions that ensure a consistent experience across all digital touchpointsDesign Innovation: Stay ahead of industry trends and digital best practices to continuously elevate the brand's visual identity.\Collaboration & Quality ControlCross-Functional Collaboration: Partner with digital marketing (Performance & CRM), e-commerce, UX, product, and on-site teams, as well as regional stakeholders, to align on brand standards and deliver impactful creative solutions based on business objectivesExecutive Presentation: Present creative concepts, rationales, and outcomes on a regular and ad-hoc basisExecution & Quality Assurance: Oversee end-to-end creative delivery, ensuring outputs are optimized for e-commerce performance, and balance creative excellence with commercial speed and scalabilityTeam & Operations ManagementPeople Leadership: Manage, mentor, and inspire a multidisciplinary design team (graphic, digital, UI/UX), identifying training needs and driving performance management to build a strong talent pipelineWorkflow Optimization: Establish agile processes, workflows, and quality standards to efficiently prioritize, allocate, and manage multiple projects under tight deadlinesCreative Traffic Control: Act as the central point of contact for incoming creative requests, managing the end-to-end delivery from concept to final asset deploymentPeople Development & GovernancePerformance & Talent Pipeline: Drive the performance management process and provide mentorship to build a continuous talent pipeline for critical design rolesTraining & Capability Building: Identify team training needs, collaborate with Human Capital (HC) to facilitate development, and oversee on-the-job training to maintain a highly competent teamDefinition of Success Success is achieved when MAF Retail’s e-commerce creative is brand-consistent, performance-driven, efficiently delivered, and led by a motivated, high-performing design team.Functional/Technical CompetenciesCreative Direction & Visual Leadership: Advanced ability to establish visual identities, guide multi-channel asset creation, and maintain strict brand alignment across all digital touchpointsE-Commerce Design & UI/UX Strategy: Deep understanding of user experience, interface design, and conversion rate optimization (CRO) principles to ensure creative assets directly drive online retail performanceAgile Creative Operations: Proven expertise in project prioritization, resource allocation, and workflow optimization to deliver high-volume assets under tight commercial timelinesStakeholder Management & Articulation: Exceptional presentation skills to confidently pitch creative concepts, defend design rationaleData-Informed Creative Iteration: Ability to analyze e-commerce performance data and campaign metrics to continuously optimize and iterate visual design strategies.Qualification, Experience & Skills:Minimum Qualifications/EducationBachelor's degree in Graphic Design, Visual Arts, or a related fieldMinimum Experience6 – 8+ years of professional experience in graphic design, branding, animation, and video production.Experience within a Creative Design Agency or Ecommerce Retail Organization is a plus.SkillsAbility to work independently and as part of a team in a fast-paced environment.Proven track record of managing, structuring, and inspiring multidisciplinary internal design teamsStrong capability in sourcing, onboarding, and managing external creative agencies and freelancers, maximizing output quality while optimizing budgets and timelines.Exceptional design and problem-solving skills, with the ability to envision and deliver user-centric design solutions that address complex challenges.Strong portfolio demonstrating work across digital campaigns, product design, and UX/UI.Strong knowledge of e-Commerce ecosystem and online app and web customer experience journeyStrong English language skills (Speaking, Reading and Writing) with exceptional business writing, Arabic is a plusProficiency in industry-standard design tools (Adobe Creative Suite, Figma, etc.).Excellent communication, presentation, and stakeholder management skills.Disclaimer: This role description reflects the general details considered necessary to describe the principal responsibilities of the role identified and shall not be construed as an exhaustive description of all the work requirements inherent to success in the role.