Responsibilities:Develop and create engaging and high-quality content for various platforms, including social media, websites, blogs, videos & rest of marketing channels, in English & ArabicManage and maintain content calendar to ensure timely delivery of contentConduct research & stay up to date with industry trends to create relevant & informative contentCreate various content types (videos, articles, infographics) with relevant tone and style, adhering to the respective style guidesCollaborate with team members to ensure content aligns with company goals and valuesOptimize content for SEO and other digital marketing materialsCreate and maintain brand voice and tone across all content channelsAnalyze content performance and adjust strategies accordinglyEnsure all content is accurate, fact-checked, and meets editorial standardsManage content distribution and promotion through various channels, including email marketing and social mediaStay up to date with emerging content creation technologies and toolsQualifications:A bachelor’s degree in communications, English, journalism, literature, marketing or other related fieldsExperience as a content creator in prior roles creating strong and engaging contentUnderstanding of SEO best practicesPrior job experience in web traffic metrics, HTML and web publishing is a plusProficiency with content management systems and analytics softwaresExcellent writing, proofreading and communication skillsDetail oriented work style with good time management and organizational skillsKnowledge of various analytics platformsSkills to get into the details, proofread and edit content before publishingProficiency with Microsoft OfficeMulti-project management skills, adhering to timelines and performing under pressure to achieve the targetsExcellent time management and planning skills to ensure meeting deadlinesHave an understanding of UI/UX design is a plus