Develop and implement trade marketing plans and promotional activities aligned with sales targets.Coordinate with sales, marketing, and distribution teams to ensure effective execution of campaigns.Manage in-store visibility, merchandising, and point-of-sale materials.Analyze sales performance, market trends, and competitor activities to optimize trade strategies.Plan and monitor trade promotions, discounts, and activation programs.Manage the trade marketing budget and evaluate ROI of campaigns.Support new product launches and ensure proper market execution.Build strong relationships with key accounts, distributors, and retail partners.Lead a team of 5 trade marketing team members and ensure efficient execution of plans and promotions. Bachelor’s degree in Marketing, Business Administration, or related field.7–10 years of experience in sales or trade marketing within FMCG.Strong knowledge of modern trade and traditional trade channels.Excellent analytical, negotiation, and communication skills.Proficiency in Excel and reporting tools.Candidates residing in or near 6th of October City are preferred.