Proleaders Company - شركة نخبة القادة · Al Jizah, Egypt · Posted 2026-05-13
Description We are looking for an SEO/Web Content Writer to create high-quality, search-optimized articles that strengthen our online presence, attract qualified audiences, and support broader digital marketing goals. This role is ideal for a skilled writer who understands how to balance creativity with performance, producing content that is informative, engaging, and aligned with search engine best practices. The successful candidate will be responsible for researching topics, identifying relevant keywords, structuring content for readability, and writing compelling articles tailored to target audiences across websites, blogs, landing pages, and other digital channels. As an SEO/Web Content Writer, you will collaborate closely with marketing, SEO, editorial, and design teams to develop content strategies that improve rankings, increase organic traffic, and enhance user experience. You should be comfortable interpreting content briefs, analyzing competitor content, and turning complex ideas into clear, accessible, and persuasive copy. A strong understanding of on-page SEO, internal linking, metadata, content hierarchy, and search intent is essential for success in this position. The role also requires strong editing and proofreading skills, attention to detail, and the ability to manage multiple assignments while meeting deadlines. You will be expected to maintain brand voice consistency, adapt tone for different audiences, and update existing content to improve performance over time. Familiarity with content management systems, SEO tools, analytics platforms, and editorial workflows will help you contribute effectively from day one. In addition to writing, you will help identify content opportunities based on keyword research, audience behavior, and business priorities. You may also support content audits, topic clustering, and optimization initiatives designed to improve visibility and conversion performance. The ideal candidate is curious, organized, data-aware, and passionate about creating content that serves both users and business objectives. This position offers the opportunity to play a meaningful role in shaping digital content strategy and building a strong, authoritative online presence. If you enjoy writing with purpose, using SEO insights to guide content decisions, and continuously refining your work based on performance data, this role will provide a rewarding environment for growth and impact.Responsibilities Write SEO-friendly web articles, blog posts, and landing page content. Conduct keyword research to identify relevant content opportunities. Optimize headings, metadata, internal links, and article structure. Collaborate with marketing and SEO teams on content strategy. Edit and proofread content for clarity, accuracy, and brand consistency. Update existing articles to improve rankings and engagement. Research industry topics and competitor content for inspiration. Follow editorial calendars and meet assigned publishing deadlines.Requirements Proven experience writing web content, blogs, or SEO articles. Strong understanding of on-page SEO principles and search intent. Excellent writing, editing, and proofreading skills in English. Ability to research complex topics and simplify them for readers. Familiarity with CMS platforms such as WordPress or similar tools. Experience using SEO tools like Google Search Console, Ahrefs, or SEMrush. Strong organizational skills and ability to manage multiple deadlines. Basic understanding of analytics metrics such as traffic and engagement.