Social Media Marketing Specialist

We are looking for a talented and highly creative marketing executive to grow our marketing channels. The successful candidate will join our fast-paced marketing team and play a crucial role in implementing our marketing strategy across both digital and traditional marketing channels.Key Performance Areas (KPAs) & Principal AccountabilitiesPlan & deploy an integrated communications campaign including print, radio, online, sponsorship, collaterals.Develop Content and content strategy for key channelsEnsure timely information is given internally across Sharaf DG about the campaigns/promotionsAllocate tasks among team members and approve the final artwork, radio spots, social media and mobile application updates.Creative ideation for all collaterals. Create concepts for Instagram posts, reels, TiktokMaintain trend updates of the website/mobile application with the latest products and highlight the latest campaigns, while conducting a full analysis of the web pagesPlatform analytics; deliver a consolidated report about social media channels performanceProvide all necessary data / reports on a periodic basis pertaining to marketing activities to the Manager Marketing for review, resolutions of issues and prompt decision making.Qualitative RequirementsExperience : 3-4 yearsEducational Qualification : GraduateProfessional Certifications : Bachelors Degree in Business Administration/Marketing or EquivalentSkills & Abilities : Expert level proficiency with Word, Excel and PowerPoint ,Attention to detail is a must .You are aware of the latest retail marketing trends and are IT savvy with hands on experience with marketing related software.