Brand Aid Marketing Solutions · Cairo, Egypt · Posted 2026-07-04
Department: Sales & Business DevelopmentIndustry: POSM | Retail Production | Brand Activations | Exhibitions | Branding | Advertising AgencyRole OverviewWe are looking for a results-driven Business Development Manager with a proven track record in acquiring new clients and driving revenue growth within the POSM, Retail Production, Brand Activations, Branding, Advertising, and Events & Exhibitions industries.The ideal candidate is a proactive hunter with strong commercial acumen, capable of identifying opportunities, acquiring new clients, and driving sustainable revenue growth.⚠ Please Note: This role is intended for candidates with direct experience in POSM, Retail Production, Brand Activations, Branding, Advertising Agencies, or Events & Exhibitions. Applications from unrelated industries will not be considered.Key ResponsibilitiesIdentify, develop, and secure new business opportunities to expand the company's client portfolio and achieve revenue growth targets. Generate qualified leads through market research, networking, referrals, cold outreach, and strategic prospecting activities. Build and maintain a strong pipeline of prospective clients across POSM, Retail Production, Branding, Agency/Studio, Design, Activations, Events, and Exhibitions. Establish relationships with key decision-makers, including Brand Managers, Marketing Managers, Shopper Marketing teams, Procurement, and other stakeholders. Conduct client meetings, understand business needs, develop tailored solutions, and convert opportunities into successful projects. Apply value-based selling techniques by presenting business solutions that emphasize quality, creativity, and ROI rather than price competition. Negotiate commercial terms and successfully close new business opportunities while ensuring profitable outcomes. Ensure a smooth transition of newly acquired accounts to the Account Management team, providing complete project and client handover. Develop long-term client relationships that create opportunities for future business growth and strategic partnerships. Monitor market trends, competitor activities, and customer needs to identify new opportunities and provide market intelligence to the Commercial Director. Represent the company professionally at client meetings, networking events, exhibitions, and industry functions to strengthen market presence. Maintain accurate CRM records, sales pipeline updates, activity reports, and business development forecasts. RequirementsBachelor's degree in business administration, Marketing, or a related field. 5–8 years of Business Development or Sales experience, within POSM, Retail Production, Advertising, Branding, Design, or Events & Exhibitions. Proven ability to generate leads, acquire new clients, and consistently achieve sales targets. Strong network of industry contacts and established relationships with key decision-makers is highly preferred. Excellent communication, presentation, negotiation, and relationship-building skills. Self-motivated with strong prospecting, networking, and closing abilities. Strong commercial awareness with the ability to identify market opportunities and drive sustainable business growth. Skills & CompetenciesExcellent communication and presentation skills. Strong negotiation and closing abilities. High-level relationship-building skills. Commercial awareness and business acumen. Strong prospecting and networking capabilities. Results-oriented with a proactive hunter mindset and a passion for winning new business. CRM management and pipeline discipline. Fluent in English and Arabic.