Digital Marketing Executive (PPC and SEO)

Palm Outsourcing · Posted 2026-06-01

🗓️ Working Days and Hours: Monday to Friday, 9 AM – 6 PM (UK Hours); Potential for Flexible Hours📍 Location: Remote/Online💷 Salary Range: Attractive, Top-of-Market Salary (paid in GBP/USD)At Palm Outsourcing, we don't just fill seats; we build elite teams. We continuously partner with top-tier clients looking for exceptional international talent.Opportunity OverviewOur client is a growing Gift and Home online retailer based just outside London, run as a tight-knit family business with traditional values reflected in their strong customer reviews. They sell high-quality products and need their marketing to match those standards across every channel they operate in.Role DescriptionThis role sits across paid search, SEO, and lifecycle marketing for an established UK e-commerce retailer. The hire owns day-to-day Google Ads execution, on-site SEO improvements, and email plus WhatsApp campaign optimisation through Klaviyo or similar. They work closely with a small marketing team to respond quickly to seasonal opportunities and refine long-term performance strategies. The role balances data-driven decisions with hands-on execution across multiple platforms.Key ResponsibilitiesPPC Strategy – Run daily Google Ads activity, including performance buckets and Pmax campaigns, with seasonal adjustments.SEO Execution – Update on-site pages, fix internal linking, and refine naming conventions and product content site-wide.Content for Search – Create blog content that drives quality SEO traffic and improves on-site conversion rates.Lifecycle Email – Clean and segment data in Klaviyo or similar, then sharpen campaign and flow strategy for re-engagement.Email Capture – Optimise on-site sign-up methods to grow the marketable audience and feed lifecycle programmes.WhatsApp Marketing – Build and scale WhatsApp service journeys, then migrate engaged customers into sales-driving campaigns.Cross-Channel Coordination – Align paid, organic, and lifecycle activity to maximise the latest Klaviyo or similar sync with WhatsApp.Minimum QualificationsPaid Search Experience – 6+ years managing Google Ads accounts with budgets above £300k per year long-term.SEO Track Record – Demonstrable results from aggressive, full-funnel on-site SEO programmes on real websites.Email Platforms – Strong working knowledge of Klaviyo or similar ESP, including segmentation, flows, and campaigns.WhatsApp Marketing – Hands-on experience running WhatsApp marketing journeys, ideally synced with email.Pmax & Performance – Comfortable structuring Pmax campaigns and performance buckets, then optimising against revenue.Analytical Mindset – Confident reading account data, spotting trends, and translating findings into clear next actions.E-commerce Context – Prior experience marketing for an online retailer or DTC brand with a real product catalogue.Bonus QualificationsKlaviyo–WhatsApp Sync – Direct experience with the latest Klaviyo or similar integration with WhatsApp.Blog & Content SEO – Track record of using long-form blog content to scale SEO traffic for e-commerce.BenefitsTop-of-the-market pay.Remote working.Potential for flexible hours.Becoming a part of Palm Outsourcing, where your performance is rewarded in long-term job security and continued growth opportunities.Ready to elevate?Hit apply, complete your profile, and let the right opportunities come to you.

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