Company Description WAJJAD | وجّاد is a technology studio that builds scalable digital operating systems for governance, legal, financial, and real estate sectors. Established in 2020, the company focuses on transforming fragmented traditional processes into integrated, high-performance digital infrastructure for modern institutions. WAJJAD designs and operates institutional-grade B2B platforms that enhance efficiency, strengthen controls, increase transparency, and accelerate decision-making. With eight specialized platforms forming a connected digital ecosystem, WAJJAD leverages centralized innovation and shared infrastructure to support scalable growth. Headquartered in the Kingdom of Saudi Arabia, the company is positioned within a rapidly transforming economy and aims to expand regionally and globally as a builder of technology-backed operational standards.Role Description The Digital Marketing Specialist is a full-time, on-site role based in Cairo, Egypt. This role is responsible for planning and executing digital marketing campaigns across channels such as social media, search, email, and web to promote WAJJAD’s B2B platforms and strengthen brand visibility. Day-to-day tasks include creating and managing social media content, monitoring campaign performance, optimizing online marketing activities using web analytics tools, and coordinating with internal teams to ensure consistent messaging and positioning. The specialist will track key metrics, prepare performance reports, and recommend data-driven improvements to increase engagement, lead generation, and conversion. Collaboration with design, product, and sales teams will be essential to align marketing initiatives with business objectives and market opportunities.Qualifications Candidates should possess strong Digital Marketing and Online Marketing skills, including campaign planning, execution, and optimization.Candidates should possess Social Media Marketing skills for managing platforms, creating content, and building engaged communities.Candidates should possess Web Analytics skills to track performance, interpret data, and generate actionable insights.Candidates should possess excellent Communication skills for cross-functional collaboration and clear, audience-oriented messaging.Experience with B2B marketing, particularly in technology, SaaS, or platform-based products, is highly beneficial.Proficiency with common digital marketing tools (e.g., Google Analytics, social media management tools, marketing automation platforms) is preferred.Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.Ability to work on-site in Cairo, Egypt, with strong organizational skills, attention to detail, and a proactive, data-driven mindset.