VALUE Business Planning ยท Cairo, Egypt ยท Posted 2026-06-30
We're Hiring: Personal Branding Specialist / Content Creator A founder-led brand + a group of companies across consulting, software & AI ๐ On-site โ Cairo, Egypt | Full-timeAbout the role We're building a strong digital presence for a personal brand related the the ceo of our company 14+ years of serious work across Egypt, Saudi Arabia, the Gulf, and Africa. We're looking for someone to own content end to end across LinkedIn, YouTube, TikTok, and Instagram.This is a partner role, not an order-taker. You'll have real ownership from day one โ and a front-row seat to how real businesses are actually built.What you'll doShoot daily content (phone or camera) in real work environments โ meetings, factory and client visits, behind-the-scenes moments.Edit and produce footage that feels authentic, not staged.Manage content across three pages โ a personal page (the primary one), a software company page, and a feasibility-studies page โ each with its own distinct voice.Adapt content to each platform: long-form for YouTube, short-form for TikTok and Reels, and authority-building content for LinkedIn.Organize and cover lectures and training sessions โ logistics, on-site coverage, and pre/post-event content.Handle PR, media outreach, and presence across the right channels.Who we're looking forA strong eye for shooting and editing, with a real pulse on short-form trends (Reels / TikTok / Shorts) and a feel for what works on each platform.Understands the difference between personal and corporate content โ and knows how to tailor each page accordingly.Organized, able to run multiple tracks at once without losing the thread.Proactive โ brings ideas rather than waiting for instructions.Prior experience in personal branding or content management for public figures or businesses is a big plus.How to apply Send a portfolio or work samples (links to accounts you've worked on),